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Archive for July, 2010

There are new trends driving the ready meals market forward in 2008. Consumers are regaining a sense of heritage which is driving demand for traditional national recipes. Manufacturers are developing ready meals that are making it more convenient for consumers to develop ‘homemade’ style food, involving the use of fresh and local ingredients. The demand for freshness overlaps with trends in healthy ready meals, which remains an important and growing sector. Future trends in health include natural, functional, satiety enhancing and low GI ingredients. Innovation and NPD in Ready Meals is a new management report  that analyzes the key trends in the ready meals market and forecasts future growth and opportunities. The report breaks down opportunities in the ready meals sector by region and category to provide a unique insight into the factors shaping the market now and in the future. Anticipate future changes in the ready meals market and make the right decisions in terms of new product development and marketing strategies with this new report…

This new report will enable you to…

Predict future market growth levels with this report’s analysis of key drivers of the ready meals market detailing changes in demographics, meal-time behavior and regulation.

Anticipate the impact of key trends in the ready meals market and quantify new and emerging opportunities using current and forecasted market value and volume data to 2010 across 7 European countries and the US, detailing the size and growth of the canned, chilled, dried and frozen ready meals markets.

Improve targeting and the effectiveness of your NPD strategies with this report’s analysis of Productscan data of over 6,000 ready meal products launched between 2004 and 2007. Analysis was conducted to determine the key innovations in terms of formulation, packaging, shelving type and product labelling.

Benchmark leading executives’ opinions on the future of ready meals using this report’s analysis of our global consumer survey, providing exclusive insight into consumer behavior, key drivers of the ready meals market and future trends.

Your questions answered…

How should ready meals manufacturers position their products to reflect the changing demands of consumers?
What should ready meals new product development strategies focus on?
Which ready meals categories and count ries will grow fastest to 2010?
Who are the companies who lead NPD in ready meals?
What are the key trends in ready meals NPD?
Some key findings from this report…

Of all ready meals products launched between 2004 and 2007, 2% were innovative. Of those innovative ready meal products, 71% were innovative in terms of formulation and 13% were innovative in terms of pac kaging benefit. Innovation in formulation consists of using unusual combinations of flavors and ingredients and also use of ingredients with health benefits.

The ready meals market across Europe and the US has grown steadily in recent years. In 2006, the combined European and US market was worth $36.4bn. However, by 2010 it is expected to grow to the value of $41.7bn.

39.1% of industry executives think that healthy, ‘better-for-you’ variants will be the most important feature for the success of a ready meal product over the next 5 years. 28.3% think that greater convenience in ready meals will provide the biggest growth for manufacturers.

Frozen ready meals take the largest share of the ready meals market, accounting for about 50% of ready meals sales in both Europe and the US in 2006.

For more reports of your interest, please visit the following link: http://www.bharatbook.com/Market-Research/Food-Beverages.html

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There are many methods of gaining weight and most of them are targeted towards people who find it relatively easy to put on mass as opposed to people who we mainly identify as being hardgainers. If you’re a hardgainer yourself, then you should know what I’m talking about, but don’t fret, there are things that you can do to build a substantial amount of muscle.

Identifying Yourself

Now if you think you’re a hardgainer, but you’re not 100% sure of this then there are ways to tell if this is true. Firstly check to see the diameter of your wrists and ankles. Generally hardgainers have very thin wrists and ankles. This means one thing – you have pretty much no chance of becoming a professional bodybuilder!

Don’t let this get you down though, you will still be able to create a body that most guys would die for! You see, the majority of hardgainers who have worked hard to build a lot of muscle have been able to sculpt a body that is both athletic and well sort after by the majority of your male counterparts.

Hardgainers have the ability to rip down incredibly quickly, more so than people who find it easy to gain mass. If you ask me what I’d prefer to be then I would definitely choose skinny over fat, wouldn’t you? Of course you would!

Gaining Mass For A Hardgainer – Training

All hardgainers have one thing in common when it comes to training – they can only build muscle by lifting heavy weights. This means sets of low repetitions – no higher than 8 reps per set and sometimes as low as 2.

You might think this sounds crazy but let me ask you something – how else are you going to shock your body into thinking it’s a lot bigger then what it currently is? Because that’s what it’s all about, you need to persuade your body to believe it has the potential to grow significantly and lifting heavy weights is the only way when it comes to training.

Gaining Mass For A Hardgainer – Diet

The second thing that most hardgainers have in common is concerning diet. Now most hardgainers are naturally small eaters as their bodies only need a small amount of nutrients to support the required energy output in their body.

Now heavy training would naturally require someone to eat more, but not the hardgainer. They rarely get hungry and are satisfied with 3 meals a day. In order for you to grow, you need to again shock your body into thinking that it needs to grow in order to support the level of training it is now undergoing. So you will need to eat SEVEN big meals everyday!

Sounds like a lot and it will be for the first couple of weeks but eventually something amazing will happen – your stomach will expand, which then intern will create more frequent and painful hunger pains. Soon 7 meals a day will seem like nothing.

Stick to these 2 underlying principles and in a few months time you won’t be able to recognize yourself. Oh and one more thing, like everything, the key is consistently, miss a meal and it will escalate, that I promise!

Thanksgiving to the New Year seems to be the Scariest time for most people who are Health Conscious. Most people view these 6 weeks as the inevitable time they Gain Weight and becomes the classic downfall to their program. I am here to tell you that you Can Have Your Cake and Eat it Too… it all comes back to Understanding the Body and Educating yourself on the proper adjustments before and after you have an “Off Plan” meal and realizing that a few additional days of extra enjoyment has a very minor effect on your waistline in the grand scheme of things.

Let me use my recent Thanksgiving Meal as an example. First, you should know that I love Thanksgiving and I love to eat! When dinner was served I ate everything on the table: Turkey, Stuffing, Bread, Butter, Broccoli Casserole, Pumpkin Bread, Vanilla Ice Cream and of course Whip Cream! Needless to say this was a meal that spiked my blood sugar levels and I enjoyed every moment…

In the past I would feel guilty before I ate the meal, while I ate it and after I was finished, thinking that I was sabotaging myself. I thought I needed to be 100% compliant 100% of the time. Even when I was knee deep in it, that mentality just never seemed realistic so I decided to focus on the body’s physiology, and uncover some secrets that would minimize storing fat from big meals. Now these Secrets should be used for all “Off Meals”, not just during Holiday time.

Let’s start with the most important secret, Eating Consistently before the Meal. Too many times people don’t eat anything all day in preparation for their feast of an “Off Meal”. This becomes a nightmare for your metabolism. What ends up happening is you burn lean tissue mass all day long while you are skipping meals. Your muscle mass is responsible for a fast metabolism, so if you burn muscle mass you slow down your metabolism causing you to store more body-fat. Additionally you will be eating with low blood sugar; this in turn maximizes your appetite. The end result is a very high blood sugar spike alongside an Increase in fat storage. This metabolic swing can be avoided simply: just eat balanced meals right up until the “Off Plan” Meal. Doing this will keep your body stable and burn energy more efficiently through the day. It will also prevent you from severely overeating at the “Off Plan” meal.

The second secret to surviving these kinds of meals is to eat a Meal of Just Protein and Fat 4 hours after the “Off Plan” Meal. Eating food causes the digestive system to work, and an active digestive system typically means an active metabolism. Most people after an “Off Plan” meal will not eat for the rest of the evening. This causes the body to flip right over into a storage state, something that carries over to the next day – and they’ll have no appetite upon waking. There is an easy solution to this. Even 4 hours after an “Off Meal” the body’s blood sugar may still be high, so by having a ½ Meal of just Protein and Fat (No Carbohydrates), you’ll allow stimulation of the digestive tract and will increase your body’s metabolic rate, helping digest your initial “Off Plan” meal. In this second meal, you want to avoid carbohydrates since your blood sugar is still high and carbohydrates are the biggest component in causing elevated blood sugar. You will notice that this second meal will cause your appetite to increase later in the evening and this way you’ll wake up the next morning hungry. These are very good signs that your body has used the extra energy available to it.

The last Secret is to accept that “Off Plan” Meals are good for you! There are 365 days in a year, if you are consistent 85% of the time you are doing Fantastic. “Off Plan” meals are a great way to indulge in your favorite foods, enjoy Social Gatherings, and most important give yourself a Vacation from your regimen. There are even studies showing that an “Off Plan” meal can be helpful in breaking through Plateaus, due to the way they tend to shake up the body’s metabolism.

There you have it, the Three Secrets to fully enjoying your Holiday meals as well as any Future “Off Plan” meals. It’s important to remember that the Key to Achieving your Permanent Nutrition and Fitness Goals is your day to day consistency. “Off Plan” meals, if used in moderation, are excellent for maintaining a realistic and balanced approach to your program. By embracing these ideas, you can now let go of the worry about Weight Gain during the Holidays. Implement these three secrets and you can Have Your Cake and Eat it Too!